The song has been compared to the viral impact of " Harlem Shake" by Baauer. The lyrics make several cultural references, including Instagram and the Cedric Gervais remix of Lana Del Rey's song, " Summertime Sadness". Similar to "#Selfie", the words are critical of the appearance of another woman. The intonation of the spoken lyrics bears a strong resemblance to that of the opening of Sir Mix-A-Lot's 1992 single " Baby Got Back". At the end of each spoken verse, she says "Let me take a selfie". The song details a narcissistic young woman at a club, presumably speaking to friends, as she is concerned about taking selfies and uploading them to her Instagram account, while she criticizes other people at the club, including their outfits, in addition to dealing with a guy named Jason who she has a love/hate relationship with. ![]() "#Selfie" is a big room house song that is predominantly instrumental, though featuring spoken word verses the uncredited talking female vocals in the song are by Alexis Killacam. According to Pall, "the video inherently had this viral concept built into it, which certainly helped get it off the ground". TheAudience introduced the Chainsmokers to Aoki, helped create the "#Selfie" video and released it on January 29, 2014, on YouTube, utilizing the network of celebrities to promote it. Oliver Luckett, CEO of social media marketing firm TheAudience, said that the song is "so on point – it's shit-white-girls-say-meets-a-club-remix". The duo released the track to their SoundCloud account along with other posts in Vine and Instagram.Ī music video for the song was also released and features actual selfies from Steve Aoki, founder of Dim Mak, Snoop Dogg, David Hasselhoff, Tyler Breeze, A-Trak, and Ian Somerhalder among others. Which is honestly really great because it's brought in a new audience of people that listen to music that we've made that we're more passionate about. And then the song just kind of took on a life of its own. This was all just because we thought it was fun. Then Dim Mak wanted to buy it, and they bought it from us and put it out officially and we made a video for it. We made it and thought it was funny and put it out as an edit. Honestly, "#Selfie" is kind of a phenomenon for us. The Chainsmokers described in an interview with The Phoenix New Times, ![]() So when they were composing the track, they wanted to incorporate the "let me take a selfie" line in it somehow. Inspiration came from the regular club going women that the Chainsmokers saw on their nights out in New York City. They made a demo of a song containing a monologue from a female clubber about taking good selfies. The Chainsmokers, composed of Andrew Taggart and Alex Pall, had noticed how the word selfie had become a trend and they wanted to take advantage of it.
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